BC100 - Business Communications

Business is more than financial transactions. Successfulbusinesses are built on communication skills such asplanning, writing and speaking. This class emphasises theways that good communication can positively shapebusiness growth, reduce inefficiency and attract customers.

Students understand the importance of generating rapport in anycommunication and learn techniques for effectively conveyinginformation in writing, in one-on-one conversations and whencommunicating in groups. Beyond the methods ofcommunication, students appreciate the importance of imageand perception to any communication and how to convey aprofessional image in person or on paper.Communications skills learned and practised can be used withcustomers in sales situations, with corporate clients or for interofficecommunication within an organization.

Lessons in this course of study include:

BC101 Foundations of business communications
BC102 Planning for all communications
BC103 Finding, evaluating and processing information
BC104 Understanding and designing visual communications
BC105 Planning, writing and completing reports/proposals
BC106 Designing and delivering oral presentations
BC107 Building confidence and rapport
BC108 Managing rejection in sales situations
BC109 Managing conflict and difficult circumstances
BC110 Preparing messages for the electronic media
BC111 Consistent messaging, image and information
BC112 Writing for employment and interviews